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Key Responsibilities:
Marketing Plan Development and Execution:
Create and implement comprehensive marketing plans to drive brand growth and market
presence. Work closely with HQ and brand teams to ensure marketing plans are aligned with
overall business objectives and receive necessary approvals.
Digital and Social Media Marketing: Plan, execute, and monitor digital and social media
campaigns to increase brand engagement and reach.
Trade Marketing: Develop and manage trade marketing activities to enhance product visibility
and performance in the market. Work with sales teams and dealers to implement trade
promotions and ensure effective in-store execution.
Product Launches: Coordinate the launch of new product lines or patterns, ensuring
successful market introduction and promotion.
Sell-Out Promotions: Design and propose sell-out promotion activities, submitting proposals
to brands and HQ approval.
Dealer Incentive Trips: Organize and manage dealer incentive trips to reward and motivate
high-performing dealers.
Event Activations: Plan and execute event activations to boost brand awareness and
engagement.
Data Collection and Analysis: Collect and analyze market data, including pricing, consumer
behaviour, and competitor activities. Prepare detailed reports and provide actionable insights to
inform and refine marketing strategies.
Marketing Plan Development and Execution:
Create and implement comprehensive marketing plans to drive brand growth and market
presence. Work closely with HQ and brand teams to ensure marketing plans are aligned with
overall business objectives and receive necessary approvals.
Digital and Social Media Marketing: Plan, execute, and monitor digital and social media
campaigns to increase brand engagement and reach.
Trade Marketing: Develop and manage trade marketing activities to enhance product visibility
and performance in the market. Work with sales teams and dealers to implement trade
promotions and ensure effective in-store execution.
Product Launches: Coordinate the launch of new product lines or patterns, ensuring
successful market introduction and promotion.
Sell-Out Promotions: Design and propose sell-out promotion activities, submitting proposals
to brands and HQ approval.
Dealer Incentive Trips: Organize and manage dealer incentive trips to reward and motivate
high-performing dealers.
Event Activations: Plan and execute event activations to boost brand awareness and
engagement.
Data Collection and Analysis: Collect and analyze market data, including pricing, consumer
behaviour, and competitor activities. Prepare detailed reports and provide actionable insights to
inform and refine marketing strategies.
Qualifications:
• Language: Saudi National or fluent in Arabic, with strong proficiency in English.
• Education: Masters/MBA in Marketing or Advertising.
Experience:
• Proven experience in marketing roles, particularly with international brands.
• Experience in trade marketing and a strong understanding of the Saudi Arabian market.
Skills:
• Expertise in developing and executing marketing plans – digital and offline.
• Proficient in data analysis and market research.
• Strong project management and organizational skills.
• Excellent communication and interpersonal abilities.
• Ability to collaborate effectively with internal teams and external partners.
• Language: Saudi National or fluent in Arabic, with strong proficiency in English.
• Education: Masters/MBA in Marketing or Advertising.
Experience:
• Proven experience in marketing roles, particularly with international brands.
• Experience in trade marketing and a strong understanding of the Saudi Arabian market.
Skills:
• Expertise in developing and executing marketing plans – digital and offline.
• Proficient in data analysis and market research.
• Strong project management and organizational skills.
• Excellent communication and interpersonal abilities.
• Ability to collaborate effectively with internal teams and external partners.
Are you interested?
Forward your resume to - shally.lydia@zafco.com
Subject: Application for Senior Marketing Executive
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